Keri Samiec

Keri Samiec is the founder of Kaveo Inc., a brand marketing agency serving the building materials, home improvement and outdoor equipment industries. With over 25 years of experience spanning agency, branding and marketing leadership roles, he has built strategic plans, brand positioning and go-to-market campaigns for companies including Owens Corning, CertainTeed, Whirlpool, Therma-Tru Doors, Masonite and Johns Manville. Keri specializes in translating complex business and channel challenges into marketing strategy that drives measurable results, from national product launches to dealer and Pro-channel loyalty programs. He holds an MBA and BBA in Marketing from the University of Toledo and has been an active member of the American Marketing Association, having served as Chair of the B-to-B Special Interest Group and VP of Special Interest Groups in years past. Keri splits his time between Columbus, Ohio and Colorado Springs, Colorado, and is passionate about connecting strategy to execution and building genuine relationships across the marketing community.