Danielle Shortt

My name is Danielle. I hail from the “Capital City,” Columbus, OH, having attended Wright State University, where I studied Business Marketing & Management. I am an experienced business professional with expertise in retail manufacturing, retail as well as hospitality/restaurant marketing. I assure you once you have the opportunity to get to know me, you will understand why I have a passion for marketing. My go-getter attitude is the reason today multiple retailers have seen great success with some of their marketing programs. I have managed projects such as the launch of an e-receipt program, packaging inserts, in-store signage, and bouncebacks as well as many successful marketing campaigns. I am able to multitask while still delivering exceptional results. I have increased KPI’s such as open and click rates and increased marketing channel acquisition. I am exceptional at working cross-functionally and driving results for the brands I’ve worked for.  I am an experienced, committed Marketing Specialist with nine-plus years of delivering dynamic, competent, powerful, and exceptional communication results. Articulate, motivated, and extremely knowledgeable of the latest industry trends and customer behavior needs.  Professionalism, organizational, and communication skills are impeccable at all times. Proven track record of problem-solving with a calming demeanor. Proficient in Excel, Word, Powerpoint, Adobe, Aprimo, InDesign, and Social Media sites. I also have an understanding of web analytics from Coremetrics, Google Analytics, and Omniture reporting. When I am not traveling, at the gym, or on the dance floor, I enjoy being involved in the community and giving back to organizations such as United Way.